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Adria Hotel Forum

February 2021 | TBA

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Marriott International's Markus Lehnert discusses regional growth of hotel brands

Ahead of the Adria Hotel Forum, we interviewed Markus who says that when it comes to the hospitality sector in Central and Eastern Europe, "industry information in the digital world is the name of the game." He added, "specialisation driven by digitisation allows guests to find whatever they want, without compromise, so hotels need to embrace tech and not fall behind."

Published 16 January 2020